An Inventor, Social Media Strategist and Best Selling Author of The Social Media Bible
Arizona, United States
Lon Safko is a remarkably creative person. He is the creator of the “First Computer To Save A Human Life” as coined by Steve Jobs, Apple, Inc.. That computer, along with 18 other inventions and more than 30,000 of Lon‘s papers, are in the Smithsonian in Washington, D.C. He has created numerous hardware and software solutions for the physically challenged, developed the first CAD software for civil engineers, designed the archetypes for the Apple Newton & Microsoft’s Bob Operating Systems, and is also responsible for those handy little Tool-Tips help-balloon pop-ups!
Lon is the founder of 14 successful companies, including Paper Models, Inc., which developed Three-Dimensional Internet Advertising and Virtual-Electronic-Retailing “V-E-Tailing” for business, promotions, and education, for which Lon holds three United States Patents.
Lon has been recognized for his creativity with such prestigious awards as; The Westinghouse Entrepreneur of the Year, Arizona Innovation Network’s Innovator of the Year, The Arizona Software Association’s Entrepreneur of the Year, twice nominated for the Ernst & Young / Inc. Magazine Entrepreneur of the Year, The Public Relations Society of America’s, Edward Bernays, Mark of Excellence Award, and nominated as a Fellow of the nation‘s Computer History Museum. Lon has also been featured in Entrepreneur Magazine, PC Novice, Inc. Magazine INC., CFO, Popular Science Magazines and the New York Times just to name a few. Lon was even selected by the Smithsonian institution to represent “The American Inventor”at their annual conference.
Lon is an author of remarkable breadth, writing nine innovative best selling books, which have shown corporations how to master social media marketing, how to Fuse traditional, digital, and social marketing, how to train managers to think creatively, detailed the secrets of launching a successful on-line business.
His bestselling book by John Wiley & Sons “The Social Media Bible,”, hit #1 on Amazon in both their Marketing & Business categories, unlocks the mysteries of the hottest new Internet wave, Social Media, such as Facebook, Twitter, and YouTube for business. This book is transforming corporate, government, and non-profit marketing strategies and how they use these new media to reach their desired audiences with powerful messages and efficiency and is now in it’s second edition, which hit #1 on Amazon in both Business & Marketing categories. Lon is also a professional blogger for FastCompany, appointed the first Ambassador for SCORE, and the USAToday CEO Advisory Board.
Lon’s newest bestseller, The Fusion Marketing Bible, published by McGraw Hill will truly change the way we do marketing and sales. Along with Lon’s other invention, The Safko Wheel Marketing Toolkit, this concept will leverage your existing marketing to make it significantly more effective, while adding to your company’s bottom line! Lon’s Fusion Marketing concept is so unique it’s even “Patent Pending”!
Lon privately coaches companies on harnessing Innovative Thinking and social media strategies to create higher productivity and profits. Lon’s presentations are personalized to help corporate, government, and non-profit executives improve their operations and performance by capturing their innovative potential. As Lon says, “When you see your world with a different perspective, you see new ways to do everything!” Lon Safko sees the world in a new way every day.